Garden plots can only be used a certain amount of times a day before the soil gets tired and needs to rest. You can tell how “tired” the soil is by its color. While you can wait until the next day, when the soil is refreshed, you can also purchase Fertilizer by clicking on the fertilizer bag next to the watering can in the garden or going to the shop.
Fertilizer will refresh the soil and allow you to use it again instantly instead of waiting until the next day. It will also double the amount of crops that you can harvest from that soil patch!